In 1985 she applied her accumulated marketing experience to print management and sales with a large publication printer in northern Kentucky. She relocated to Florida and became that company’s outside sales representative for the southeast US in 1989.
In 1992, she realized her clients would be better served if she represented a Florida firm. She joined a full service publication printer in northwest Florida where she remained for the next fourteen years.
Now, after more than 20 years directly representing printers, Julia believes that representing her clients independently best serves both printer and client. Equipment, personnel, and market niche vary greatly from printer to printer. Client requirements and needs differ greatly from project to project. Matching a printer’s capabilities with each client’s project maximizes quality, price and distribution objectives.